Whey Protein Powder

Whey Protein Powder

by Amazon Basics

70%
Purity
23g
Protein
125
Calories
4.5g
BCAAs
Available Packages
2lb
$29.99
2lb
$22.5Best Value
Shop on Amazon Basics

About This Product

Amazon Basics Whey Protein Powder is a premium concentrate whey protein powder designed to support your fitness and muscle-building goals. Each 33g serving delivers 23g of high-quality protein, representing an impressive 70% protein concentration by weight.

Protein Type: CONCENTRATE

As a whey concentrate, this product retains more of the beneficial nutrients found naturally in whey. It offers excellent value and is absorbed within 60-90 minutes.

Advanced Product Analytics

Comprehensive analysis comparing Whey Protein Powder against industry standards and competing products

Protein Quality Score
56
Overall Quality Score
Protein Purity
69.7%
Leucine Content
73.3%
BCAA Profile
64.3%
Calorie Efficiency
18.4%
Average Quality

Basic protein supplement that meets minimum requirements for muscle building.

Absorption Timeline

CONCENTRATE Absorption: Moderate absorption over 60-90 minutes, suitable for general supplementation.

Optimal Usage Timing
Wake Up
Break overnight fast
75%
Effectiveness
Pre-Workout
30-45 min before
70%
Effectiveness
Post-Workout
Within 30 minutes
85%
Effectiveness
Between Meals
Maintain protein levels
80%
Effectiveness
Before Bed
Overnight recovery
60%
Effectiveness
Price & Value Comparison
Best Value Per Serving
$0.65
Best Price Per Gram
$0.02

Complete Amino Acid Profile

BCAA Breakdown

BCAA Profile
4.5g Total

BCAA Distribution

4.5g
Total BCAAs

Individual Amounts

Leucine
2.2g
MPS Trigger
Isoleucine
1.2g
Energy
Valine
1.1g
Recovery
Below Optimal Leucine
2.2g / 2.5g threshold

This product is 0.3g below the optimal leucine threshold for maximum muscle protein synthesis.

About BCAAs

Branched-Chain Amino Acids (Leucine, Isoleucine, Valine) are the three most important amino acids for muscle protein synthesis. Leucine is the primary trigger, while isoleucine and valine support energy production and recovery.

Note: Complete amino acid profile not available from manufacturer. Showing BCAA data only.

Amino Acid Profile Comparison

How to read: Values show percentage of optimal levels. 100% represents ideal amino acid content for muscle protein synthesis. Higher values indicate superior amino acid profile.

Market Position Analysis - Top 20 CONCENTRATE Products

📊 Key Market Insights

Category Average:73.2% protein @ $1.10/serving
Your Position:69.7% @ $1.11
Highest Protein:Grass-Fed Whey Protein (85.9%)
Best Value (>80%):Super Advanced Whey @ $0.65
Your Product
|
Competitors
|Bubble size = Package price

Complete Nutritional Analysis

Comprehensive breakdown of macro and micronutrients per 33g serving

Macronutrient Distribution
Total Calories per Serving:125 kcal
Calories from Protein:92 kcal (74%)
Nutritional Facts Label
Serving Size33g
Calories125
% Daily Value*
Total Fat 2g3%
Total Carbohydrate 4g1%
Sugars 2g-
Protein 23g46%
Sodium 100mg4%
*Percent Daily Values are based on a 2,000 calorie diet
Essential Amino Acids
Branch Chain Amino Acids
L-Leucine2.2g
L-Isoleucine1.2g
L-Valine1.1g
Total BCAAs4.5g

Protein Efficiency

With 69.7% protein by weight, this product delivers 18.4% of its calories from protein, making it less efficient for lean muscle building.

Leucine Threshold

Contains 2.2g leucine. Consider taking 1.5 servings to reach optimal 2.5g threshold.

Caloric Density

At 125 calories per 23g of protein, this equals 5.43 calories per gram of protein - good for cutting phases.

Complete Product Analysis

Strengths
  • Low fat content (2g) ideal for lean muscle gains
  • Established brand with quality control standards
Considerations
  • Protein concentration (70%) below premium isolate standards
  • Leucine content (2.2g) below optimal threshold for MPS
  • Concentrate form may cause digestive issues for lactose-sensitive individuals
  • No third-party testing certification available
  • Limited amino acid profile data from manufacturer
Protein Quality Assessment
70%
Protein Purity
2.2g
Leucine Content
18%
Protein/Calorie Ratio
4.5g
Total BCAAs
Morning

Take 1 serving upon waking to break the overnight fast and kickstart muscle protein synthesis. Mix with water for faster absorption or milk for additional calories.

Post-Workout

Consume within 30-60 minutes after training to optimize recovery. The 2.2 leucine content helps trigger muscle repair and growth.

Before Bed

Consider mixing with casein or Greek yogurt for sustained amino acid release overnight.

The Science Behind CONCENTRATE Protein

Research-Backed Benefits

Scientific studies have consistently shown that whey protein supplementation, particularly concentrate, can significantly enhance muscle protein synthesis when combined with resistance training. The high biological value and rapid absorption rate make it superior to many other protein sources.

  • Muscle Growth:Studies show 20-25g of whey protein maximally stimulates muscle protein synthesis in most adults.
  • Recovery:Whey protein reduces muscle damage markers and accelerates recovery between training sessions.
  • Body Composition:Regular supplementation supports lean mass gains while promoting fat loss when in a caloric deficit.

Optimal Dosing Strategy

Based on current research, consuming 23g of protein per serving from this product falls within the optimal rangefor maximizing muscle protein synthesis. The leucine content of 2.2g approaches the threshold for optimal mTOR activation.

Detailed Product Comparison

Compare Whey Protein Powder against similar concentrate proteins to find the best option for your goals. All products are ranked by protein content and leucine levels for muscle-building potential.

ProductProteinPurityCaloriesCarbsFatLeucineBCAAsAction
Whey Protein PowderAmazon BasicsCurrent Product
23g69.7%1254g2g2.2g4.5gBuy Now
Super Advanced WheyBody Fortress30g60.0%1808g3g2.3g4.8g
Grass-Fed Whey ProteinTransparent Labs28g85.9%1252g0.5g3g6.1g
Kirkland Signature WheyCostco Kirkland26g60.5%1609g3g2.4g4.9g
Whey ProteinKirkland Signature26g60.5%1609g3g2.4g4.9g
Authentic WheyJacked Factory25g80.7%1101g0.5g2.7g5.5g

How to read this table: Higher protein percentage indicates purity. Leucine content above 2.5g optimally triggers muscle protein synthesis. Lower carbs and fat are preferable for lean muscle gains. Products are sorted by protein content and leucine levels.

Frequently Asked Questions

How much Whey Protein Powder should I take daily?

The recommended serving is 33g providing 23g of protein. Most adults benefit from 1-2 servings daily, depending on total protein requirements. Athletes may need 2-3 servings to meet their elevated protein needs of 1.6-2.2g per kg of body weight.

When is the best time to take this protein?

Whey concentrate is best consumed post-workout or between meals for sustained protein delivery.The 2.2 content makes it particularly effective for stimulating muscle protein synthesis.

Is Whey Protein Powder suitable for weight loss?

Yes, with only 125 calories and 4g of carbs per serving, this protein can support weight loss goals when used as part of a calorie-controlled diet. The high protein content (23g) helps preserve muscle mass during caloric deficit and increases satiety, reducing overall calorie intake.

How does this compare to other protein sources?

Whey Protein Powder provides 70% protein by weight, which is comparable to quality protein sources. Chicken breast contains about 31% protein, while this product offers 2.2x the protein concentration. The rapid absorption and complete amino acid profile make it superior to plant-based proteins for muscle building.

Are there any side effects?

Some individuals may experience bloating or gas due to lactose content in whey concentrate.Start with half a serving to assess tolerance. Stay hydrated and don't exceed recommended daily protein intake. Consult a healthcare provider if you have kidney concerns or allergies.

Ready to Build Muscle with Whey Protein Powder?

Get 23g of premium concentrate protein per serving.

Shop Amazon Basics Now